• Brand
  • Design

Deutsche Bank

Banking on Art

We were commissioned by Deutsche Bank to think of a CSR campaign that involved and touched the Channel Islands community. Form Community Art Works was our solution, an exhibition for under 18s, with the winner exhibiting in London's Saatchi Gallery.

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The reputation of Deutsche Bank within the world of art and design is second to none. For decades, Deutsche Bank has promoted promising young artists and, at the same time, has given a broad audience access to experience art and music. In this way, they encourage people to try something new and broaden their horizons.

Anyhow, this has been a very fulfilling project to work on with two amazing exhibitions in each respective island. Visitor numbers have been very high and no wonder when you see the calibre of work the students produced.

The brand event graphics really challenged the Deutsche Bank brand guidelines but always remained within. It’s great to work within such tight rules but even better to push them to their limits without breaking them.

Here's a short film that captures the essence of the project. Enjoy and well done to all entrants, Jersey and Guernsey.

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